TEN Business Essentials
Drive more bookings and transform your business with Tourism Business Essentials, our brand-new series of free online courses, designed exclusively for tourism operators like you! Whether you're running a cozy bed-and-breakfast, offering thrilling guided tours, or operating a remote lodge, these courses are packed with expert insights and practical strategies to boost visitation, sales, and profitability.
Each course takes just 10 to 25 minutes to complete! Packed with best practices and expert insights, our bite-sized courses are perfect for busy professionals ready to make a real impact without hours of study.
Courses in this Pathway
Basics of Risk Management and Insurance
Protect What Matters with Basics of Risk Management and Insurance: Discover risk management and insurance essentials, tailored to help you identify liabilities and protect your business, staff, and personal assets—leaving you free to focus on delivering unforgettable experiences.
Learning Outcomes
- Identify and analyze the risks and liabilities of your tourism operation so you can protect your business from the unexpected
- Outline risk management processes so you can implement best practices to your business
- Understand the various types of relevant insurance to minimize financial risks for yourself and your business
- Understand the steps in choosing the best coverage and provider to ensure you are covering all your bases
Sole Proprietorship vs. Incorporation
Choose the Right Business Structure for You with Sole Proprietorship vs. Incorporation: Not sure about sole proprietorship or incorporation? We break down the benefits, responsibilities, and upkeep of each option so you can make the best choice for your business’s growth and sustainability.
Learning Outcomes
- Differentiate the types of business structures and understand the pros and cons so you can choose the right one for you
- Recognize how business structure impacts funding eligibility, financial reporting, tax returns, and liability so you can plan for growth and meet the responsibilities tied to your chosen structure
- Understand the process of registering a business and incorporating
Components of a Business Plan
Master the Business Plan with Components of a Business Plan: Get guidance for creating a flexible, impactful business plan that helps you adapt to industry changes, secure partnerships, attract funding, and optimize your resources.
Learning Outcomes
- Develop a standard business plan that will provide a roadmap to sustainable, long-term growth
- Understand what lenders and funders look for so you can tailor your plan to help secure funding
- Understand ChatGPT prompts so you can write, update, and refine content for your business plan quickly and easily
- Identify when and how to use your plan so you can make confident decisions through every step of your business journey